Posts Tagged ‘Branding’
How A Brand Strategy Helps A Business Grow
If you are like most business owners, you want your company to stand out in today’s crowded market. With so many voices clamoring for customers’ attention, it can be challenging to differentiate yourself from the competition. A strong brand strategy is one way to set your business apart and capture the attention of potential customers.…
Read MoreThe Role of Color in Website Design
The selection of color in website design may be more important than you think. Colors impact consumers, even when they don’t realize it. They can convey feelings and emotions. They can even create higher sales or reduce them if used incorrectly. Some industry sources claim that 75% of snap judgments that consumers make about companies…
Read MoreWhy You Need a Branding Strategy
When you start talking about marketing, one term that comes up almost immediately is branding. While it may be frequently used, it is also a term that evokes as many questions as answers. Branding can be critical to the marketing of any business. But often business owners think branding is merely a logo or trademark.…
Read MoreHow Important is Logo design?
A business needs a lot of things to be successful, especially in the early stages. The logo for the business is one of those important things. When it comes to logo design, businesses are sometimes tempted to cut corners and make something themselves. That’s fine if your business is graphic design, but if you are…
Read MoreThrive
When we first met with Thrive, the name of their nonprofit was actually Lifeline Family Center. They had not decided on a name change yet… but they knew that they needed to refresh their marketing. They felt that their current marketing wasn’t reaching the audience that they exist to help. Instead of navigating these decisions…
Read MoreTricore Fitness
When Tricore first came to us, they were in a transition. The staff member who had previously managed their website and social media had left their team and the owner had assumed the duties. It didn’t take long for him to decide it took up too much of his time. He preferred to use a…
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